Public Participation, Transparency – The Utilisation of Social Media:Bandung City

ARWANTO, and ANGGRAINI, WIKE (2018) Public Participation, Transparency – The Utilisation of Social Media:Bandung City. JURNAL STUDI PEMERINTAHAN, 9 (1). pp. 1-26. ISSN 1907-8374

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This research aims toanalyse how Facebook can create transparency in a governmental institution and become one of the means for public engagement in Bandung City,West Java, Indonesia. This study found that the Mayor of Bandung has made a great improvement in his government through social media. This research uses both quantitative and qualitative content analysis methods. The data consist of 264 facebook posts from January 2016 to June 2016. They are categorised accordingly as: information sharing, government activity, decision impacts, accountability, and personal posts. The result showed that the Mayor’s facebook page could become an alternative venue for two- way interactions between the public and governmental spheres.Thiswilltherefore lead to effective communication. In terms of transparency, Facebook can provide information thatis accessible to Bandung people. This research also foundthatthe selection of issues and language style of the posts have ignificant impacts on the level of public en- gagement and transparency. In addition, it highlighted the potential use of social media to promote individuals and corporation branding, including government. However, this research only analysed one kind of social media.Hence,it may not be easily applied to other social media latforms. Keywords:transparency,publicengagement,socialmedia,effectivecommunication

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Campus > IPDN Kampus Jatinangor
Depositing User: S.IP, M.Si Kuncoro G. Pambayun
Date Deposited: 15 Feb 2019 08:13
Last Modified: 15 Feb 2019 08:13

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