Sembiring, Rima Gabriella Br. and Halim, Abdul (2025) PERBEDAAN SIKAP PETANI MILENIAL TERHADAP KEBIJAKAN DIGITALISASI PROSES PENEBUSAN PUPUK BERSUBSIDI DI KABUPATEN KUANTAN SINGINGI PROVINSI RIAU. Diploma thesis, Institut Pemerintahan Dalam Negeri.
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Abstract
ABSTRACT Problem Statement: This research focuses on the problem of millennial farmers' suboptimal participation in the policy of digitizing the subsidized fertilizer redemption process, even though this policy aims to facilitate farmers' access to fertilizer. Purpose: This study aims to analyze the different attitudes of millennial farmers towards the policy of digitizing the subsidized fertilizer redemption process in Kuantan Singingi Regency. Method: This study used a quantitative approach with descriptive analysis, Rank- Spearman correlation, and Mann-Whitney t-test using IBM SPSS Statistics 25. Data were collected from 99 millennial farmer respondents through questionnaires in Kuantan Singingi Regency. Result: The results showed that the factors forming millennial farmers' attitudes (personal experience, influence of others who are considered important, educational institutions and religious institutions, mass media exposure, cultural factors, and emotional factors) were generally in the high category and showed a highly significant relationship with attitudes towards digitization policies. Non-formal education (ρ=0.002) has a significant effect on millennial farmers' attitudes, while personal experience (ρ=0.060) and formal education (ρ=0.084) are not significant. A total of 63.63% of millennial farmers tend to agree with the policy of digitizing the subsidized fertilizer redemption process. Conclusion: The successful implementation of the subsidized fertilizer redemption digitalization policy is highly dependent on a field experience-based approach, supported by effective communication media, and continuous training that can bridge the understanding gap among millennial farmers. Keywords: Digitalization Policy, Subsidized Fertilizer Redemption, Millennial Farmers, Farmers' Attitu
| Item Type: | Thesis (Diploma) |
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| Subjects: | S Agriculture > S Agriculture (General) |
| Depositing User: | Pembangunan Ekonomi dan Pemberdayaan Masyarakat FPP |
| Date Deposited: | 16 Jul 2025 00:53 |
| Last Modified: | 16 Jul 2025 00:53 |
| URI: | http://eprints.ipdn.ac.id/id/eprint/24111 |
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